FinWise buys Tallied card platform to bring processing in-house

FinWise Bancorp has acquired the technology platform and related assets of Tallied Technologies, bringing credit card issuing and processing inside the company, FinWise said in a July 20 press release. The transaction gives the parent of FinWise Bank control of an end-to-end card platform covering applications, issuance, processing and servicing.

The Tallied platform had already supported FinWise Bank’s co-branded credit card programs, according to the company. FinWise said the acquired technology is integrated into its bank systems, a factor it cited in describing the deal as a way to speed product development and retain more program economics.

Card issuing technology handles core functions behind a credit card program, including applicant intake, account creation, transaction authorization, payment processing and customer account servicing. By owning more of that infrastructure, FinWise said it can keep the fees, interchange and interest economics tied to programs that run on the Tallied platform, rather than relying on an outside provider for those functions.

FinWise did not disclose financial terms in the release. The company said Tallied’s engineering and operations employees have joined FinWise as part of the transaction.

Deal follows a year of work with Tallied

FinWise Bancorp Chief Executive Jim Noone said in the release that the company had worked closely with Tallied’s platform during the previous 12 months and chose to acquire it when the opportunity arose.

“We structured this transaction with the capital discipline our shareholders expect: a modest and clearly bounded near-term investment in exchange for a proprietary technology asset we believe will compound in value across our FinTech lending, payments and card businesses,” Noone said.

Tallied Chief Technology Officer and co-founder Mike Gionfriddo also acknowledged the move in a July 20 LinkedIn post, saying he was “so incredibly grateful for the FinWise team” and excited to join the company.

The acquisition expands FinWise’s direct role in the card infrastructure behind its banking and financial technology partnerships. For banks active in sponsor and co-branded card programs, control over technology can affect how quickly products are launched, how servicing is handled and how revenue is split among program participants. FinWise framed the deal as part of its broader fintech lending, payments and card businesses.

FinWise has been building card programs

The transaction comes after a leadership transition at FinWise. The company said in an April 8 release that Noone became chief executive of FinWise Bancorp on April 6 under a multi-year succession plan. FinWise said Noone became president of FinWise Bank in 2023, president of the holding company in 2024 and chief executive of the bank in 2025.

In that April announcement, Noone said FinWise had “a strong team, a clear strategy, and a disciplined operating model” and would continue executing priorities while building long-term value for stakeholders.

FinWise also announced on April 14 that it entered a strategic program agreement with Vera, an early-stage company developing credit products. The companies plan to launch an unsecured consumer credit card program for prime and near-prime U.S. consumers, according to FinWise.

This story draws on original reporting from PYMNTS.